This course equips students not only with the knowledge and skills involved in the research process but also on how the researcher communicates the benefits of the research findings to aid the business decision making. The course focuses on the analysis of business problems and the use of scientific approach as a problem solving tool. This encompasses problem identification, research objectives, literature review, identifying research designs, data collection, techniques of data analysis, and research report writing.

Course Code: RSM7101
Course Mode: Physical / Face-to-face
Intakes: January | May | September
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Putra Business School

Putra Business School

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